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💬 'Para el el usuario es todo el mundo' Gustavo Gómez - Lechón




'¿Conoces a tu usuario? ¿Lo has testado realmente para conocer sus necesidades?' Gustavo Gómez - Lechón







Had an amazing Day 1 at chatting with you all on applications and ! Come say hi to us and give us feedback if you haven’t got a chance yet!







Do you remember when you joined Twitter? I do! Yeah, just let it sleep so I could do my thing later for my baby. 🇵🇷🇲🇽🌴😎

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Excited to be talking at the in London about scaling , along with some great industry hacks that other organisations can use to get rolling - see you all April 30!







"Once the change has occurred, when the organisation embraced the new ideas, time is ready to optimise the efficiencies in running a short-term office letting space."







RT helene_wpli: Must read insights apply to building biz & ! Connect the disconnected 🔝 MT Tiffani_Bova Cc KirkDBorne antgrasso SpirosMargaris DrJDrooghaag SimonCocking MarshaCollier digi…




Every design agency need to understand what is? and how to avoid these debt. We will be publishing our weekly blog this weekend on UX Debts. Till then let us know if you have any design requirements




Human-centred design can help you meet the principal designer’s mission – to improve people’s well-being, user satisfaction, accessibility, and sustainability









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It was an extreme pleasure for us to host such a diverse group of people, from different backgrounds with concrete experiences sharing their thoughts and viewpoints while learning about innovative thinking concepts.



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Design Thinking (DT) ¿qué es? Parte 1

Design Thinking es una metodología de pensamiento colaborativo, donde el comportamiento/implicancia de cada persona guía y ayuda cuando se desarrolla un diseño hacia una “solución” de un problema en específico. Es decir, es tener un pensamiento de diseñador, de tal manera que, al momento de diseñar, las personas sean capaces de inspirarse con otr@s, generen ideas e implemente la solución, en conjunto.


FORMA PAULATINA DEL PENSAMIENTO

La empatía, emoción/sentimiento/intención/comprensión indispensable, que nos permite trabajar con personas, de diversas y variadas edades, en el desarrollo del proyecto. En esta etapa, se configuran un montón de preguntas, tales como: ¿Qué? ¿Por qué? ¿Cómo? Estas deben ser pensadas/intencionadas siempre en el contexto en el que se realice el proyecto.  

Originally posted by murallamuerta

En clases, observamos y reflexionamos en torno a nuestra ELAB (Práctica Docente) pensando y preguntándonos qué está pasando con l@a estudiantes, dónde se encuentra su contexto en el que viven/se encuentra su establecimiento educativo y cuáles son las problemáticas qué ahí se encuentran, siempre y cuando se puedan abordar y estén a nuestro alcance. Ejemplos donde las y los estudiantes interactúan en los establecimientos, pueden ser: el recreo, sala de clases o en sus individualidades (interacción con el o la docente, con sus pares, con las personas de la comunidad educativa, entre otros).

De lo anterior es que se busca el problema real para resolver/solucionar ese inconveniente/problemática/obstáculo. Recordar que siempre tenemos que darle solución al problema desde nuestras capacidades/habilidades; que estén a nuestro alcance. 

Para definir la solución al problema, vamos dando ideas de lo que posiblemente podemos hacer para resolverlo. En este sentido, ninguna idea se descarta, porque todas son accesibles/asequibles y transformables, definiendo la solución más cercana para quienes estén realizando/desarrollando el proyecto.  


No se pierdan la Parte 2 :)


Originally posted by welovewaves

Visual Diary #13 | Cell Phone Usage

It’s crazy to me how distracted become when you bring a cell phone into the picture. Even babies reach out for them, not even understanding what they are. While i love my phone and how it connects to so many people near and far. Every time I’m with a group of people it amazes me how much time is spent with everyone at the table or in the room together just sitting on their phones ignoring eacjther. I know some people are tackling this for the project and I’m so excited to see the solutions they come up and hopefully will be able to implement them in my own life. It’s seem no how hard i try to not be on my phone when I’m around other people i either can’t put it away or I’m the only one who has put it away so i get bored and pick it right back up.

Visual Diary #13


I saw this post a little while ago and screenshotted to use for this! I think this issue is very similar to what we have been discussing in class with Facebook! This just may be a little bit more creepy bc it’s like have a peeping Tom constantly listening in on you. This calls into serious question of a persons data safety when using Alexa if amazons employees are just creeping in on you. Alexa has private information stored as well its in your home, the idea that some stranger miles away is listening to your private family conversations is disturbing. This is a huge problem that amazon should definitely seek to ratify!

Ben & Jerry’s - Social Responsibility

Ben & Jerry’s has built social responsibility into their business model. Taking up such issues as climate change, artificial growth hormone, family farmers, voting, and most recently the disproportionate amount of African Americans that are arrested for cannabis. Ben and Jerry’s take on corporate social responsibilities is taking action to achieve more desired goals to expand their business growth .

Tom’s Shoes - A Socially Responsible Shoe Company

TOMS is an accessory company that markets itself like a charity. When you buy their products, the company makes an in-kind donation to a person in need. When someone buys a pair of shoes in the US, the company donates a pair of shoes to a child in a poor country. TOMS is growing and adjusting its strategy to tackle the root causes of global health issues.

Along with shoe donations, TOMS has expanded to three more areas. First, a purchase of eyewear from TOMS supports prescription glasses, eye surgeries, and medical treatment. Second, for every bag of TOMS Roasting Co. Coffee, a week’s supply of clean water is provided to a community in need. Finally, the purchase of a TOMS bag helps fund the training of birth attendants and ensures safe births across the globe.

Visual Diary 12 | Sororities

For some people this may be an unpopular opinions. However I believe a college sorority is a beautiful thing to be involved in and provided wonderful design leadership and inspiration. Sororities aren’t just going to parties and bragging rights. In fact it’s barely that. Being involved in a sorority means you are surrounded by strong, indepentent, world changing women who want to make the community their college is in a better place. Sorority women are philanthropist who spend hours upon hours a semester outside of their busy school schedule raising money for charities and doing community service. These women are leaders on campus pushing for change and innovation. Many of these women also work full time on top of all this to pay for the sorority as well make their on contributions to charity. My experience being in a sorority was powerful and uplifting with my sisters pushing me to be the best i could be. I believe all of the above embodies an organization that strives to have a positive societal impact on the world

For visual diary #12, I immediately thought of Reformation, the clothing store, as one of the companies in Los Angeles, CA that values sustainability and takes responsibility for the impact that may affect the environment and the community. While their clothes may not exactly be the cheapest around, they put their stake in the ground by showing that they care about the environment and the community. Their sustainable factory is housed in Los Angeles rather than overseas. They also share how often times people work under terrible conditions in factories, so they are pretty open about their work environment by providing public tours to their factory and to meet the people who are behind the scenes of making these clothes. Additionally, this provides more jobs for locals rather than relying on international cheaper factories. I think with this sort of initiative, it is awesome to see this design leadership where they show positive support to their employees while taking steps to be sustainable, which leaves a societal and environmental impact. This encourages me to think about the impact this leaves on the community, as it does not only positively impact their locals in Los Angeles, but also online globally on social media, as many also support their initiative. 

LAS VEAGS PROPORTIONS

As seen, the famous sign whilst driving into Vegas, it is elevated at the perfect height from the ground for the driver to be able to see. 

The ‘maximum’ information uses typographical hierarchy to show the most relevant and important information first. It is also done so that if a picture is taken, then the information of the city and where it is the first thing you see in the picture. Colour plays an important part of this as well, with it being red, and comes to the foreground quicker than any other colour (as well as yellow) 

The ‘minimal’ information comes above that, a smaller space about half of the size of the ‘maximum’ information. 

Above this adds the extra ‘Vegas’ element, the star. Not only a religious symbol for following and a new beginning/new life but a big red neon star above the sign add’s it’s extra value. 

Problematic Stake in the Ground

In a city nicknamed the Motor City, you can see how the addition of bike lanes has made commuting by car more than a hassle. While I do see the necessity of safety for bike riders, the recent surge and locations of them have caused many in Detroit to think this is just another way the mayor is gentrifying the city. In an effort to increase several forms of mobility and connect riders to commercial corridors, busy streets are having their traffic cut in half to make room for the bike lanes.

Visual Diary #11 | Neighborhoods without Sidewalks

I think my title says it all about how this is a design that limits functionality. When you think of a neighborhood, you think of friendly neighbors walking the dog going to and fro to a friends house. I’ve recently moved into a neighborhood where many of us walk daily, however, we have no sidewalks. This is just a huge design flaw for me. It is also a huge safety hazard. Our neighborhood is full of hills and curvy roads. I get so nervous driving around them each day because I am scared I will run over my neighbor’s kids or the sweet old man who walks each morning.

For visual diary 11, when thinking of problematic stake in the ground, I immediately thought of Moviepass. In 2017/2018, I was a moviepass user. Many of my friends and users across the United States can agree that there were many problems revolving around Moviepass, since they tend to run into app issues and they often change/redesign the service, which caused limited functionality. The reason why many of us signed up was because of how desirable it sounded to pay only $10 for unlimited amount of movies we can watch in a month. As long as we see at least one movie a month, it was worth it! However, throughout 2017 and 2018, they kept changing their policy and some factors in their app would not work out as well. For example, one of the things they later updated was requiring to take a photo of our receipt of the movie ticket. An example of an app issue is sometimes, they would take the photo of our ticket but it would not recognize it as well as it should, or if we ended up not seeing a movie and wanted to change it, it was very inconvenient and sometimes would not allow us to change it, even though it mentions we can change it. Additionally, the app did not factor in how some phone users may not have their own internet data, which can be inconvenient because the app requires you to be within 20 feet of the movie theater in order for us to buy a movie ticket with the app. (My friend often time would run into this issue, so he had no choice but to only go to one movie theater in the area and would have to go to a Starbucks nearby and use their WiFi.) In August 2018, they changed their policy (again), and only allowed users to watch up to three movies a month and increase their prices. The worst change was when they only allowed a select few movies per day to be watched. This made it inconvenient, because sometimes, users like myself are simply unable to watch movies in the middle of the week, but MoviePass only allowed a specific movie to be shown and bought with their card on a Tuesday, for instance. This caused many users (like myself) to cancel our subscription, as they failed to not only keep their stake in the ground, but every time they redesigned their service and attempted to throw their stake in the ground, it was a failure due to bad customer service and an inconvenient service overall. 

For visual diary 10, I also thought of the AMC Stubs A-List subscription. They have competitors, but their stake in the ground that they threw is basically providing the best price for watching a movie with them up to three times every weeks, and the cost is only $20 a month. They’ve done a great job in keeping this consistent and staying on top of their app, while competitors like MoviePass and Sinema are known to be inconsistent with their apps and movie choices, and can be very complicated to use. While MoviePass and Sinema are cheaper per month, they do not provide the best service nor the convenience to access these movies. With AMC throwing such a stake in the ground with a low/reasonable price, many have decided to subscribe with them due to their  trustworthy service and consistency. 

The Lightbulb

Thomas Edison had to have known the revolutionary impact the lightbulb would have on society. Where people once depended on the sun in the daytime and candles at night, they know had access to artificial lighting at all times. It also affected the economy by increasing the length of the workday. Because there was a better light source, workers no longer had to stop before the sun went down. Today, most of us could not imagine living without the lightbulb, including me. At this very moment, I have 3 on.